Watching sport is one of the great passions of Spaniards and this is demonstrated by both the audiences of sports broadcasts and the price of television rights. This is explained in large part because it brings happiness to the spectators and in this article we want to deepen that connection as we did with the practice of sport and happiness..
Jorge Valdano once defined football as "the most important thing in things that are not important" and fans of any club or national team and in any sport will feel identified with this phrase. The Real Madrid fans celebrated their team's 9th Champions League in 2002 with the same intensity as the Atlético de Madrid fans celebrated their return to the First Division that same year..
And the same unleashed joy experienced by Alcoyano's followers when they achieved permanence. Obviously sport is not as important as work, health or love, but it is undeniable that it brings a spark of happiness and excitement to its followers that cannot be replaced by a Netflix series that may or may not like but that will not make someone go to bed happy or devastated depending on their development.
The incentive of sports betting
Sports fans also have the opportunity to bet and add more risk and excitement to the viewing of a broadcast. According to the data of the report "Gaming and Society" published in 2020 by the UC3M Institute of Politics and Governance, sports betting attracts 1.3 million people in Spain.
This figure shows that many of the fans of sports broadcasts have found in betting an extra incentive. In addition, in many cases gambling has become a group leisure activity in which you enjoy predicting the adventures of your favorite teams or players..
Sport alleviates loneliness
Watching sport on television makes some viewers feel accompanied and gives them the feeling of being part of a collective or common cause. And not only on television, in Spain hundreds of thousands of listeners follow sports radio, especially on weekends when it completely dominates the grid of the main stations such as Cadena SER, COPE or Onda Cero.
Sports, family and friendship
Sport strengthens links between grandparents, parents and children and also in groups of friends in which a sports broadcast is often a reason to meet or debate. An emotional and healthy debate in which you can disagree without putting your friendship under stress as with politics or religion.
Sport as a mere hobby
Finally, the sport can also help viewers to pass the time and offers tens or hundreds of hours of entertainment each week to its fans without asking for anything in return. For older people who spend a lot of time alone and who no longer have the ability to read a novel or go to the movies, it can be especially important. In short, and as with money, it can be said that sport does not bring happiness ... but it can help!!
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